YouTube to Produce New Patients YouTube is a search engine. In fact it’s the number two most popular search engine in the world. And it’s owned by the number one search engine in the world Google. So you want to make sure that if you are attempting to do online marketing yourself that you’re not [...]
Guest blogging is an underutilized but very effective strategy for improving your search engine optimization and new patients from the Internet. This is a strategy that we have used successfully as part of our Upper Cervical Marketing System on our Upper Cervical Awareness Website for several years. All of our doctors have guest blog posts [...]
Upper Cervical Website In today’s digital world it’s clear that a website is not enough to compete effectively online. But every Upper Cervical Practice should have a website. A website is as basic as a phone line in today’s world. If you do not currently have a website or your website hasn’t been redesigned in [...]
Chiropractic Marketing Integration It’s time to start thinking differently about your marketing. Your marketing approaches do not exist in a bubble. But instead the more effectively you integrate your chiropractic marketing the better your results will be in 2018 and beyond. Earlier this year I wrote about the top 10 chiropractic marketing ideas and if [...]
2018 Chiropractic Marketing Plan This article is going to help you design your 2018 Chiropractic Marketing Plan. This is going to be a highly interactive article that’s going to walk you through how to lay out your plan step-by-step. First, you will need to download our Chiropractic Marketing Plan Calendar. As this will be necessary [...]
3 Types of Marketing One of the many things that I love about online marketing is the connection that it has to all the other types of marketing that you should be doing for your office. In today’s world you essentially have three types of marketing for your upper cervical practice: Internal Marketing External Marketing [...]
Chiropractic Advertising Ideas One of my favorite quotes by Dr. BJ Palmer is: “Early to bed, early to rise, work like hell and advertise!” BJ understood the importance of spreading the word about upper cervical chiropractic to the world. A master marketer, Dr. BJ Palmer was constantly promoting and advancing chiropractic in his community and [...]
Optimizing your Google Maps listing also known as your Google local listing or Google my business is becoming more and more important for Google search rankings. What is Google My Business? Google my business is Google's one-stop shop to manage how your practice will look and perform in the search engine. It is an essential [...]
Facebook is a pay to play network No longer can you expect to get significant organic reach from just posting on your business page. This is why Facebook ads have become even more important. Organic reach is described by Facebook as "how many people you can reach for free on Facebook by posting to your [...]
Top 10 Chiropractic Marketing Ideas for 2017 To grow a chiropractic practice in 2017 you must have a well-thought-out and intentional marketing plan for marketing your chiropractic practice both internally and externally on an ongoing basis. Many doctors are looking for marketing ideas for chiropractic that will position them as the respected Doctors that they [...]