Steps to Hiring When it comes to your Upper Cervical Practice, one of the most important steps you can take to grow your practice and help more people in your community is to develop the skill of hiring ideal team players. Ideal team players up are humble, hungry, and smart. If you want to learn […]

Health Practitioner Referral Network Health practitioner referrals are an essential part of an upper cervical practice. As an Upper Cervical Specialist you focus on correcting the upper cervical subluxation and not being a jack of all trades. So it just makes sense that you need to develop a trusted group of health practitioners in your […]

Progress Exams Are Essential to a Healthy Practice When you first start a practice and you have some early success it’s common to stop doing the things that made you successful in the first place. Usually one of the first things to go is progress exams. But progress exams are absolutely crucial to a healthy […]

Don’t Talk to Every Patient the Same Are you converting 90% of your report of findings into a care plan? If not I would highly recommend you keep reading as what is contained in this article may be the key to improving your conversion by better understanding your patient's personalities and learning styles. Every patient […]

The Most Important Hour of Your Day What time do you start seeing patients in the morning? 9 AM? 8:30? 8 AM? Whatever time it is…the hour before you see patients is the most important hour of the day. This is the time of the day when you set a precedent for how the rest […]

Thought Patterns That Crush Practice Growth In my book, Upper Cervical Practice Mastery: Learn Success Secrets of the World’s Top Upper Cervical Doctors, in chapter 2 I discuss the importance of mindset and how the top upper cervical doctors have a winning mindset. But today I want to hone in on 3 thought patterns that […]

Build a Successful Chiropractic Practice If you want to be successful at anything I believe it’s important to learn from those that have gone before you. So if you want to be successful in business it’s good to learn from those that have achieved the type of success you would like to achieve in your […]

Everyone recognizes the Nike swoosh, Starbucks' weird 2-tailed siren/mermaid, and Apple's...well...apple. Successful companies recognize the power of branding when it comes to connecting with people. While branding is far more encompassing than a logo, there is no doubt that branding is an important step in the life and health of a business. The same holds […]

Ever wondered how you can connect with more people and share your message of hope and healing? People do business with those they know and trust. It isn't enough to only have a great product or service. Actually, sustained success occurs when you build relational bridges with your community and even current patients. Studies show […]

Qualified new patients? When it comes to your Upper Cervical Practice there are two types of new patients: qualified and unqualified. A qualified new patient has the following characteristics: A problem you can help them with Motivation to improve their health Lives in your local area Has the ability to pay for care If someone […]

If you are getting ready to start your upper cervical practice you likely have a lot of excitement and a lot of questions. When I first started my practice in May 2008 in a brand-new city with no patients I had no idea that there was so much to learn when it came to having […]

Upper Cervical Marketing Logos When marketing your upper cervical practice it is crucial that you choose the right colors and design elements in your logo, website, marketing collateral and color scheme. The most important first question is who are we marketing to as upper cervical doctors. The primary individual that we are focused on attracting into […]