Category: Search Engine Optimization

Can Sick and Suffering People Find You Online?

You're an upper cervical specialist. You have the heart and skills that help bring hope and healing to sick and suffering people. And there are a TON of people in your area that need your help! But, can sick and suffering people find you online? With the vast majority of people searching online for chiropractors, […]

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3 Ways to Attract Qualified New Patients Consistently

Qualified new patients? When it comes to your Upper Cervical Practice there are two types of new patients: qualified and unqualified. A qualified new patient has the following characteristics: A problem you can help them with Motivation to improve their health Lives in your local area Has the ability to pay for care If someone […]

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How to Stop the Latest Google Changes from Killing Your Website

Recently, we've heard about the latest Google changes for search algorithms. Unfortunately, these have been causing a dramatic impact on health and wellness related websites. The end result? Decreased site traffic, weaker search rankings, and consequently a decline in new patient visits for doctors. We want your upper cervical practice to be one that not only […]

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Top 10 Blogs and Podcasts of 2018

Top 10 Blogs and Podcasts of 2018 Over the years, we at Upper Cervical Marketing have been known for our content. For over 6 years, we have created hundreds of blog posts, podcasts, webinars, and other free resources. And, we are so pleased to hear how they continue to serve upper cervical doctors and students. […]

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Get Strategic Results with the 2020 Chiropractic Marketing Plan Calendar

Who wants to have 2020 be even better than last year? Well, what needs to take place to make that happen? Maybe it's time to get strategic and plan some solid events for you and your team to help reach more sick and suffering people. And don't worry, we're here to help! For starters, plan […]

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Develop a Chiropractic Marketing Plan To Make 2019 Your BEST Year

"This year will be different" you think to yourself as you sit at your computer after hours, envisioning the new year. "I'm not going to put off what I know needs to be done...it's time for some REAL growth!" You briefly reflect on the past year, specifically remembering you had intended to do a chiropractic […]

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101 Chiropractic Marketing Ideas, Tools, & Strategies to Explode Your Practice - Updated

Attracting New Patients: Still the #1 Challenge For Upper Cervical Doctors Effectively reaching sick and suffering people can be a real challenge. Your community needs to know you exist and that you can help them with a variety of health challenges.  Chiropractic marketing helps to drive your business whether it’s internal, external, face to face, […]

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The Top 3 Chiropractic Digital Marketing Strategies of 2018

Chiropractic Digital Marketing Strategies Chiropractic digital marketing strategies are consistently evolving so it is important if you are attempting to do online marketing yourself or have a company that you are working with that you understand what is working most effectively now. Today we are going to look at the top 3 chiropractic marketing strategies […]

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How to Use YouTube to Produce New Patients for Your Upper Cervical Practice

YouTube to Produce New Patients YouTube is a search engine. In fact it’s the number two most popular search engine in the world. And it’s owned by the number one search engine in the world Google. So you want to make sure that if you are attempting to do online marketing yourself that you’re not […]

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SEO Best Practices for Upper Cervical Chiropractic Websites

I have written several articles over the years about search engine optimization including articles about effective On Page SEO, effective keyword strategy, and a variety of other search engine optimization topics. But today, we are going to focus on SEO best practices for Upper Cervical Chiropractic Websites. One general tip to keep in mind. Google […]

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How to Design Your 2018 Chiropractic Marketing Plan for Growth

2018 Chiropractic Marketing Plan This article is going to help you design your 2018 Chiropractic Marketing Plan. This is going to be a highly interactive article that’s going to walk you through how to lay out your plan step-by-step. First, you will need to download our Chiropractic Marketing Plan Calendar. As this will be necessary […]

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How to Optimize Your Google Maps Listing for Search Engines and New Patients

Optimizing your Google Maps listing also known as your Google local listing or Google my business is becoming more and more important for Google search rankings. What is Google My Business? Google my business is Google's one-stop shop to manage how your practice will look and perform in the search engine. It is an essential […]

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