Building and Retaining a Great Team One of the most difficult and important parts of growing and scaling your Upper Cervical Practice is the importance of building and retaining a great team of CA’s and Associates. After you have spent the time to look for, evaluate, and hire team members for your Upper Cervical Practice [...]
Top 10 Blogs and Podcasts of 2018 Over the years at Upper Cervical Marketing we have been known for our content. Over the past six years, we have created hundreds of blog posts, podcasts, webinars, and other free resources to serve upper cervical doctors and students. Once again in 2018, we have produced some awesome [...]
There are 7 ways that human beings learn information. The 7 ways are known as the 7 learning styles and they include: Visual (spatial): prefer using pictures, images, and spatial understanding. Aural (auditory-musical): prefer using sound and music. Verbal (linguistic): prefer using words, both in speech and writing. Physical (kinesthetic): prefer using your body, hands, and sense of touch. [...]
This is a guest blog post by Dr. Noel Lloyd from Five-Star Management. Not enough new patients is the #1 problem chiropractors’ face and has been for my 30+ years as a coach. Nothing hurts a practice more than bad new patient numbers and nothing helps it more than fixing the new patient problem. In [...]
Podcast Takeaways from Top Upper Cervical Doctors One of the great benefits of being the host of The Upper Cervical Marketing Podcast is I get to talk with some of the most successful upper cervical doctors in our profession. Many of these doctors are my personal friends but others I just interact with on the [...]
To submit your listing on the job board email tony@uppercervicalmarketing.com with what you are looking to do and your contact information including website, email, and phone number, along with any pictures that you would like to include in your listing. You can see examples of listings by going to www.uppercervicalmarketing.com/job-board [...]
William Pollard once said “Learning and innovation go hand in hand. The arrogance of success is to think that what you did yesterday will be sufficient for tomorrow.” I see it all the time. An upper cervical doc has been working hard at building their practice and then their progress suddenly stalls. Or they were [...]
BHAG A BHAG as defined by Jim Collins in his book Built to Last is a Big Hairy Audacious Goal. According to Collins: “A true BHAG is clear and compelling, serves as a unifying focal point of effort…It has a clear finish line, so the organization can know when it has achieved the goal. It is [...]
Personal and Business Development Resources At Upper Cervical Marketing we believe that leaders are readers and that is why our team is constantly reading books, listening to podcasts and attending conferences so that we can live out our core values and achieve our vision and mission. In that same way if as an industry we [...]
What I Have Learned from Top Upper Cervical Doctors Over the past 2 ½ years I have interviewed many of the top upper cervical doctors in the world including: Jeff Scholten Michael Lenarz Ray Drury Julie Mayer-Hunt Robert Brooks Todd Osborne Justin Brown Larry Arbeitman Christina Meakim Nick Tedder Shawn Dill Drew Hall Kerry Johnson [...]