Improve Your Retention with These 5 Great Products

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Patient retention is a crucial element of a successful and thriving Upper Cervical Practice. If patients are coming in one door and going out another it will be extremely difficult to grow.

So if you are looking to improve your retention and increase the amount of time patients are staying in your practice than this is a great article for you. Today am going to highlight five fantastic products that will help you.

You can implement all five of these solutions at once to supercharge your retention or pick and choose.

Let’s get started!

#1 Upper Cervical Specific Posters

One of the best ways to increase retention, referrals, and patient compliance is through accurate patient education.

There are a number of great posters available that can help including:

Effects of an Upper Cervical Misalignment Poster

Upper Cervical Misalignment Poster

Posture Changes from an Upper Cervical Misalignment Poster

Posture Changes and Misalignment Poster

Upper Cervical Misalignment and the Brain Poster

Misalignment and the Brain Poster

And there are many other great educational upper cervical specific posters available.

#2 Upper Cervical Specific Report of Findings Booklets

Another way to improve education and retention is by using Upper Cervical Specific Report of Findings Booklets during your first few days with a new patient.

These 5 x 11 eight page personalized report of findings booklets are a great way to connect the patient to what’s happening with their body and understand the benefits associated with lifetime care. These are utilized by one of the top Upper Cervical Doctors in the profession who has previously been featured in one of our best chiropractic podcasts Dr. Rachae Bell and many other top doctors.

Personalized R1 Booklet

#3 3 Phases of Health Patient Care Chart

Another great tool for improving retention is Dr. Noel Lloyd’s Three Phases of Health Patient Care Chart. This will allow you to introduce relief, stability, and wellness care in a way that makes sense to the patient.

Health Patient Care Chart

#4 Upper Cervical Patient Education Station

Consistent and intentional education with existing patients is probably one of the most effective solutions to any retention issues you are having. This will also help to improve your referrals and many other aspects of your practice.

The Upper Cervical Patient Education Station is a series of educational flyers (8.5″ x 11) that can be used to educate patients on an ongoing basis. Included with this program are 15 UC educational tidbits, 3 patient quizzes, a welcome letter, protocol to implement and signage art to print out to announce the Education Station program.

Education Station ChartTopics include:

  • Subluxation: The Silent Killer
  • The Power That Made The Body, Heals The Body
  • Cause Correction Vs. Symptom Treatment
  • What Caused the Subluxation?
  • True Health: Expressing 100% of Your Potential
  • Upper Cervical Care
  • Retracing: Navigating the Path Back to Health
  • The Big Idea: Why the World Needs Upper Cervical
  • Family Care: Why Should My Children Get Checked?
  • Lifetime Care: It’s About Prevention
  • The Great Physician
  • Referrals: We are Our Brother’s Keeper
  • Visit Frequency Depends on Healing
  • History Lesson
  • Upper Cervical Care Facts
  • Patient Quizzes

#5 Monthly Upper Cervical Specific Newsletters

The last way to improve your retention that were going to highlight is to utilize monthly upper cervical specific newsletters. You can either do these by email newsletters which is what we do as part of our Upper Cervical Marketing System or you can do an old school paper newsletter and mail it out to your patients which can also be effective.

Monthly Newsletter

Hopefully by implementing some or all of these solutions you will help to improve your patient retention and keep people in alignment for a lifetime.

It’s time to take upper cervical to the world!

About the Author: Dr. Bill Davis
Dr. Bill Davis is the Founder and CEO of His goal is to spread the word about the best-kept secret in health through Upper Cervical Specific Business and Marketing Solutions.
UCM Practice Growth Systems (Upper Cervical Marketing) we specialize exclusively in helping Upper Cervical Practices grow through marketing strategies and practice growth coaching.
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