Over the years, we at Upper Cervical Marketing have been known for our content. For over 6 years, we have created hundreds of blog posts, podcasts, webinars, and other free resources. And, we are so pleased to hear how they continue to serve upper cervical doctors and students. Once again, in 2018, we have produced some awesome pieces of content that can greatly influence your ability to bring hope and healing to sick and suffering people. We wanted to make it easy for your to find the best of the best content. So, below is a list of our 10 most popular blogs and podcasts from 2018. We include a short summary of the blog or podcast along with a link to take you to the content. We hope you enjoy the top 10 blogs and podcasts of 2018!
According to our UC Practice Surveys, The #1 challenge that upper cervical doctors face is attracting new patients. It can be a real pain. You have the solution to help sick and suffering people, but reaching them effectively…that’s a whole other story.
In this blog post, Tony Hook provides you with a wide spectrum of 101 chiropractic marketing ideas to help you internally, externally, and digitally thrive in upper cervical practice. This was our most popular blog post of 2018!
101 Chiropractic Marketing Ideas
In this podcast, husband-and-wife team Dr. Tyler Evans and Dr. Mychal Beebe discuss a tremendous professional referral event they do in their office and how they have been able to succeed in cash practice and lastly, we had a conversation about the importance of setting boundaries when working with your spouse.
This was our most popular podcast of 2018. You will love it!
UCM Podcast Episode 68 Provider Nights, Cash Practice, and Setting Boundaries
Possibly our greatest content contribution ever was released in 2018 in the form of a book that combines our experience of working with over 200 clients and interviewing over 100 of the world’s top upper cervical doctors along with my own experience of building 2 extremely successful businesses. In this podcast, I discussed with Tony why I wrote the book and what you can get from reading it. I also discuss launch bonuses and other gifts associated with the book and the website Upper Cervical Practice Mastery Website.
In this blog, I discussed the seven learning styles and how these are key to effectively communicate upper cervical to your patients. This is an extremely practical blog that you can apply immediately.
How to Use the 7 Learning Styles to Communicate Effectively in Your Upper Cervical Practice
In this podcast, my guest was Dr. Drew Clark from Bonita Springs, Florida and we discussed how he used a sink or swim philosophy in the building and growing of his extremely successful practice. This is an important podcast on mindset, commitment, and perseverance that you will want to listen to over and over.
In this popular blog post, I discuss what to do if you know you need to market your practice but you don’t want to do spinal screenings. I give you three keys to focus on that have tremendous benefits for you and your practice.
Hate Spinal Screenings? 3 Keys to Market Your Practice without Them
In this podcast, I had a conversation with a high volume upper cervical practitioner from Canada named Dr. Jason Sabo. This is an inspirational and motivational conversation that was extremely popular in 2018.
UCM Podcast Episode 66 Serving 1000 Patients per Week and Expecting Miracles
This was our most popular guest blog post of 2018. Dr. Noel Lloyd of Five-Star Management discussed how to use a community outreach assistant to increase new patients.
How to Use a Community Outreach Assistant to Increase Your New Patients
In this podcast, Dr. Robert Brooks an upper cervical legend returns as a guest to discuss the five most common questions patients ask and how to answer those questions effectively. A highly practical podcast that you can use immediately.
CM Podcast Episode 50 Answering the 5 Questions Patients Ask
In this podcast, Dr. Bo Rochester and I discuss his extremely important research and how it has had a dramatic impact on his practice and upper cervical as a whole and how it can impact your practice as well.
I recommend you spend the next few weeks between now and the end of the year going through this top 10 blogs and podcasts to help you succeed in 2019!
And remember, information without implementation leads to frustration. If you want some help implementing any of the strategies or protocols we encourage on this website I recommend you check out the UCP Master Academy.
It’s time to take upper cervical to the world!