UCM 103: Overcoming New Barriers in Marketing during This Worldwide Panic with Dr. Bill Davis and Tony Hook

Reading Time: 2 minutes

Dr. Bill Davis and Tony Hook on the latest barriers in marketing

In this UCM Podcast, Dr. Bill Davis and Tony Hook discuss the important modifications you must make to your strategy to address the new barriers in marketing and to continue to connect with those that are sick and suffering during this challenging time.

Aside from barriers in marketing, we also discuss our Meeting Resource Kit to help you plan for success in 2020.

With the Meeting Resource Kit you will receive these helpful tools:

  • Weekly "Level 10" Meeting Agenda Template
  • Quarterly Planning Meeting Agenda Template
  • 1 on 1 Meeting Tracking Form
  • Annual Strategic Planning Meeting Agenda Template

Links discussed in the discussion on New Barriers in Marketing:

Example message...

"XXXXX Response - How we are keeping our patients safe

Yes we are open,

We know many of you are concerned about the ability to continue your needed chiropractic care, we are as well.

We are taking all the steps necessary to be able to provide our services as safely as possible. We already are keeping all surfaces clean, including door knobs and the adjusting tables. We are no longer greeting you with handshakes and we will have our staff keep their distance as you navigate the building to the adjusting rooms. The doctors will be wearing masks and making sure their hands are sanitized. In order to ensure there will not be more than 10 in the waiting area at any time we ask any guests not being treated or assisting a patient, stay home or in your car. We will be taking temporal temperatures upon entry as well.

We would like to extend a special offer to any first responders, medical staff or other “frontline” workers who are over working and need to keep working for us all. This would include Consultation, Exam, X-rays if needed, and for the first time, the first adjustment all at no cost until April 1. We would ask that you do provide proof of your position that would qualify you for this special. Please share this with those you know and appreciate.

We know that you know the seriousness of many of the conditions we treat, yet many do not. Many would be debilitated were it not for the care we provide. This is why we will stay open as long as we are allowed. In addition, it is again worth noting the significant benefits of chiropractic care on the immune system. I plan to share these many studies in posts to come. I do not say this to ignore medical advice or consider chiropractic as a panacea, but to consider as part of your overall plan to keep your immune system as healthy as possible. This would include your diet, rest, stress level and obvious hygiene of which we all have been reminded.

We sincerely appreciate those of you who have trusted us with your care over these past 18 years. Stay tuned for continuing updates.

Yours in Chiropractic,


About the Author: Dr. Bill Davis
Dr. Bill Davis is the Founder and CEO of uppercervicalmarketing.com. His goal is to spread the word about the best-kept secret in health through Upper Cervical Specific Business and Marketing Solutions.
We understand the pain of losing valuable time and money… and what it can be like to hate your marketing. That’s why we specialize exclusively in upper cervical care and chiropractic online marketing.
Learn More
197 Woodland Pkwy
Suite 104 #844
San Marcos, CA 92069
Donations to Upper Cervical Research
Call Now Button linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram