Upper Cervical Marketing Blog

Are You Communicating Upper Cervical Clearly to These 3 Crucial Groups?

Unique Upper Cervical Message Are you communicating upper cervical effectively? The upper cervical message is unique and needs to be communicated in a way that helps your team, your practice members, and your community understand that what you do is different. Yes you are a chiropractor but what you do is different than what other […]

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The Ideal Time to Ask for a Google Review in your Upper Cervical Practice

Progress Exams Are Essential to a Healthy Practice When you first start a practice and you have some early success it’s common to stop doing the things that made you successful in the first place. Usually one of the first things to go is progress exams. But progress exams are absolutely crucial to a healthy […]

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How to Convert 90% of Your Report of Findings

Don’t Talk to Every Patient the Same Are you converting 90% of your report of findings into a care plan? If not I would highly recommend you keep reading as what is contained in this article may be the key to improving your conversion by better understanding your patient's personalities and learning styles. Every patient […]

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3 Questions Your CA Must Ask in a New Patient Phone Call within 30 Seconds

New Patient Phone Call If there is one area of your practice that can make the biggest impact on all other areas of your practice I believe it would be your new patient phone call. Although your consultation, exam, and report are extremely important if a new patient never gets in the door because of […]

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2022 Upper Cervical Practice Survey Results

2022 Upper Cervical Practice Survey We have crunched the numbers from our 8th annual Upper Cervical Practice Survey and we are excited to share the results with you!  We conduct this survey every year so we can learn current trends for the upper cervical practice and give you the ability to see how your practice measures […]

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3 Ideal Team Player Traits in Every Strong Team

Is Your Upper Cervical Practice Filled with Ideal Team Players? In Patrick Lencioni’s must-read book Ideal Team Player, he identifies 3 crucial characteristics to look for in hiring, evaluating, and firing team members. Ideal team players must be humble, hungry, and smart. When your practice is filled with ideal team players your impact, influence, and […]

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Skill Stacking? Excellence in Your Upper Cervical Technique + Other Skills = Success

Excellence in Your Upper Cervical Technique As an upper cervical chiropractor, one of the most unique and defining aspects of you and your practice is your specific upper cervical technique. Since there are only approximately 3000 upper cervical specialists in the world and only hundreds of each of the different techniques, your technique matters even […]

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12 Week Year? A Powerful Execution System for Your Practice

12 Week Year: Get More Done in 12 Weeks Than Most People Get Done in 12 Months In the book, The 12 Week Year, Brian Moran introduces a concept and execution system that has absolutely revolutionized my business. Similar concepts put forward by Stephen Covey as rocks and other authors have called them quarterly priorities […]

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Practice Lacks Passion? 4 Red Flags to Fix Now

Practice Lacks Passion for Your Crusade In many ways, a practice mission is a crusade. When your practice is on a crusade everything you do will be defined by your mission. How you communicate. How you hire and train your team. Even how you think changes when you are on a crusade. I define a […]

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5 Ways to Cut Your Chiropractic Patient Wait Times in Half

Are You Always Running Late? Doc does your office consistently run behind? Are your patients consistently waiting for 20, 30 or even 60 minutes beyond their appointment time? Is your staff constantly having to deal with frustrated patients who are endlessly waiting? Chiropractic offices should be leading the way when it comes to patient satisfaction. […]

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The Most Important Hour of Your Patient Day

The Most Important Hour of Your Day What time do you start seeing patients in the morning? 9 AM? 8:30? 8 AM? Whatever time it is…the hour before you see patients is the most important hour of the day. This is the time of the day when you set a precedent for how the rest […]

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3 Destructive Beliefs about Upper Cervical Holding You Back

Beliefs about Upper Cervical What we believe about what we do matters. If you have chosen to focus on upper cervical care in your practice then your beliefs about upper cervical are extremely important. And there are some beliefs about upper cervical that will actually hold you back from achieving your greatest potential in practice. […]

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We understand the pain of losing valuable time and money… and what it can be like to hate your marketing. That’s why we specialize exclusively in upper cervical care and chiropractic online marketing.
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