Upper Cervical Marketing Blog

The Upper Cervical Experience in New Orleans February 26-28th If you haven't heard yet...where have you been? Only 41 days until the event! Starting in 2007 with the first Upper Cervical Evolution, there has been a movement to unify upper cervical technique associations and doctors in order to bring more awareness of upper cervical to […]

Celebrating an Upper Cervical Legend Dr. Marshall Dickholtz Sr. certainly qualifies as a legend within the upper cervical world. Dr. Dickholtz practiced into his 90's and just recently passed away in 2014. The NUCCA organization of which he was such an instrumental part of since the beginning is celebrating Dr. Dickholtz's life and accomplishments at their […]

The Upper Cervical Experience Event February 11 – 13th, 2016 in Orlando If you haven't heard yet The Upper Cervical Experience is back! If you were in New Orleans earlier this year I'm sure you're going to want to be back in 2016 and if you missed it (where were you? :-)) this is your chance […]

2015 Blair Annual Conference October 1st-3rd in Las Vegas Nevada at the Palms Hotel and Casino is the 2015 Blair Annual Conference. This year Dr. Dan Murphy will be the keynote speaker. Dr. Murphy is one of the most sought after speakers within the chiropractic profession and has his pulse on the research that supports […]

Yelp Reviews for Your Upper Cervical Practice If you’re an upper cervical doctor, you have probably seen reviews for your practice on the website Yelp. However, some of the most sterling reviews of your services from your real patients may have been ignored or discredited by Yelp. Yelp uses an algorithm which determines the credibility […]

Online Reviews for Your Upper Cervical Practice Online reviews on sites like Google, yelp, Citysearch and others have become an important part of online marketing. Most doctors know that they need them but struggle to get them. Here are 2 ways to get more online reviews. 5 Star Doc We've recently created a tool to […]

The Importance of Online Reviews If someone hears about you or your clinic what do you think the first thing they do is? Well 9 times out of 10 they're going to go to Google and search for your name, your practice name or both. What do they see? Nothing? Bad reviews and reputation? Or […]

After almost 4 years of requiring customers to have a Google Plus page before they can review your business, Google has gone back to requiring only a Gmail or other Google account. Mike Blumenthal reported on the change here (https://www.getfivestars.com/blog/google-reviews-just-got-easier-g-no-longer-required/), if you’re interested in some detail and screenshots. The review process just got easier for you […]

Copy That Isn’t Converting Recently CopyBlogger.com had a very interesting article on some common reasons why blog articles aren’t converting readers into customers. I’ve taken what they suggested and made it specific for upper cervical chiropractors. So below, you will get 5 reasons why your blog readers aren’t becoming new patients. 1. They don’t want […]

Blogging for Your Upper Cervical Website Finding the time to blog for your upper cervical website can be a challenge. Even if you understandhow important it is to be blogging, finding the time and energy and resources can be a struggle. We want to help doctors get as much information about the best kept secret […]

Top 15 Ways to Build Your Subscriber List for your Upper Cervical Blog Email marketing can be profitable for any business, no matter what kind of product or service you offer. It is significantly cheaper than other advertising methods and, if done right, helps build loyalty and trust with customers. As a result, you generate more […]

Attracting New Patients: Still the #1 challenge for upper cervical doctors Effectively reaching sick and suffering people can be a real challenge. More of the world needs to know you exist and can help! Marketing helps to drive business whether it’s internal, external, face to face, or online. And marketing done RIGHT can really position […]