Practice Growth
Stage 6 - Multiple Practice Master

Your first two upper cervical practice locations are rockin ‘n’ rollin and it’s time to start scaling to 3 or more locations to make an even larger impact on a larger area. But it’s crucial to remember that every new location is a new business and needs to be invested in with time and money to make it successful.

It's all about focusing on the right things to grow at this phase to expand or grow to add a 3rd location or more.

Skills You Need to Level Up:

•       Mission, Vision and Core Values
  Recommit to your mission and values and inspire your team to expand the vision even more. Opening a 3rd location is still like opening a new business so it’s important to continue to focus on your culture to make sure that it doesn’t get watered down with more locations.
•       Leadership Development
  Make sure your leadership team is still aligned and focused on growing the practice through three locations or more and making a larger impact on an even larger community.
•       Branding and Marketing - Ensure that your branding and marketing strategy positions you as the unique upper cervical specialists that you are. Develop a three year marketing plan for each new location.

In this strategy session, we will begin to assess your mission, vision, values, leadership development, KRAs/KPIs, team building, associate recruiting, systems for new patients, retention, and referrals to determine what to prioritize to help you grow to 200k/mo and beyond!