The Upper Cervical Marketing Podcast

Join Dr. Bill Davis as he interviews a variety of leaders in the upper cervical community about practical and relevant topics facing the UC doctor. Click on any of the below links to listen in to start receiving expert insights and advice!
June 5, 2017
UCM 035: How Finding Work Life Balance Has Allowed Dr. Rich Cicala’s Practice to Grow to a New Level

        How Finding Work Life Balance Has Allowed Dr. Rich Cicala’s Practice to Grow to a New Level In this Upper Cervical Marketing Podcast, Dr. Bill Davis interviews Dr. Rich Cicala from Rochester Hills Michigan about how he has developed an extremely successful practice and life by focusing on what matters most. […]

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May 15, 2017
UCM 034: How to Avoid the 3 Most Common Mistakes Doctors Make in Workshops and Individual Communication with Keith Wassung

      How to Avoid the 3 Most Common Mistakes Doctors Make in Workshops and Individual Communication In this Upper Cervical Marketing Podcast Dr. Bill Davis interviews chiropractic advocate and patient Keith Wassung about how to communicate upper cervical chiropractic effectively and avoid the 3 most common mistakes doctors make when communicating in workshops […]

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May 1, 2017
UCM 033: Communicating Your Upper Cervical Passion to Help More People with Dr. Dennis Young

        Communicating Your Upper Cervical Passion to Help More People with Dr. Dennis Young In this Upper Cervical Marketing Podcast Dr. Bill Davis interviews Dr. Dennis Young from Anchorage Alaska about how he has translated his passion for upper cervical to patients, associates and support team members for over 37 years.   […]

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April 17, 2017
UCM 032: Help More People, Have More Fun and Make More Money with Dr. Noel Lloyd

      The Chiropractors Guide: Help More People, Have More Fun and Make More Money by Dr. Noel Lloyd   Interview with Dr. Noel Lloyd Book: The Chiropractors Guide: 56 Proven Ways to Help More People, Have More Fun and Make More Money You have been doing this a long time…why did you want […]

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April 3, 2017
UCM 031: Miracle Cases, Changed Lives and 60+ Years of Upper Cervical Chiropractic History with Dr. Keith Crowe

        Miracle Cases, Changed Lives and 60+ Years of Upper Cervical Chiropractic History with Dr. Keith Crowe Interview questions: For those in our audience who may not know you can you introduce yourself to our audience? When we were going back and forth on the background for this interview you mentioned that […]

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March 20, 2017
UCM 030: How Experience in the Hospitality Industry Has Helped Dr. Joe Breuwet Flourish in Practice

        How Experience in the Hospitality Industry Has Helped Dr. Joe Breuwet Flourish in Practice   Questions: Introduce yourself to our audience tell us about your background how you get into chiropractic how you started with upper cervical how did you end up in hawaii how has the transition been from school […]

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March 6, 2017
UCM 029: Dr. Patricia Gregg – Using Visualization in Adjusting and Business to Reach Your Goals

Dr. Patricia Gregg – Using Visualization in Adjusting and Business to Reach Your Goals In this Upper Cervical Marketing Podcast Dr. Bill Davis interviews Dr. Patricia Gregg about how she has used visualization in her adjustments and practice to reach her goals.

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February 20, 2017
UCM 028: How to Use Referral Statements with Every Patient on Every Visit to Generate Ongoing Referrals with Dr. Jon Baker

        Dr. Jon Baker New Beginnings Chiropractic and Life Coaching The Story: How It All Started Dr. Davis: Hey everybody this is Dr. Bill Davis. I'm here with Dr. John Baker from New Beginnings  Chiropractic and Life Coaching. Welcome Dr. Baker. Dr. Baker: Hey thanks for having me. I really appreciate it. […]

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February 6, 2017
UCM 027: Dr. Rachae Bell - From Graduation to Multiple Associates in Only Five Years

        Dr. Rachae Bell - From Graduation to Multiple Associates in Only Five Years Three most important aspects that have contributed to her success: 1) Drive/passion/hard work and tenacity 2) No task too small 3) Always show up, stay involved and connected, do the right thing, lead by example with compassion Got […]

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January 16, 2017
UCM 026: How to Invest in Your Team to Promote Excellence in Practice with Dr. Jamie Cramer

        How to Invest in Your Team to Promote Excellence Practice with Dr. Jamie Cramer Questions: Can you introduce yourself to our audience? Tell me how you are first exposed to chiropractic? Tell me about how you got into upper cervical? Tell me about how you went from a patient to a […]

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January 14, 2017
UCM 025: Dr. Terry McCoskey – Building an All-Cash Practice through Referrals and Re-Activations

      In this Upper Cervical Marketing Podcast Dr. Bill Davis interviews Dr. Terry McCoskey about building an all-cash practice through referrals and re-activations.   Questions: 300 patient visits a week in an all-cash practice with 90% of your new patients coming from referral. Is that still about where the practice is? First of […]

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December 19, 2016
UCM 024: Overcoming the Sales and Marketing Taboos to Grow Your Practice in 2020

        Sales and Marketing Should Not Be Taboo in Your Practice Within chiropractic unfortunately there is a taboo at times when it comes to sales and marketing. You will hear doctors say things like this: “I don’t ever do any marketing” “I just deliver the goods so I don’t need to market” […]

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UCM 077: The 7 Stages to Develop Lifetime Patients with Dr. Robert Brooks
UCM 077: The 7 Stages to Develop Lifetime Patients with Dr. Robert Brooks
Dr. Robert Brooks on How to Develop Lifetime Patients In this UCM Podcast, Dr. Bill Davis interviews Dr. Robert Brooks from The Taking Care of People Seminars. Together, they discuss the seven stages of development[...]
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UCM 076: Taking Upper Cervical to the World with Dr. Julie Mayer Hunt and Dr. Bo Rochester
UCM 076: Taking Upper Cervical to the World with Dr. Julie Mayer Hunt and Dr. Bo Rochester
On Upper Cervical and the Global Market In this UCM Podcast Dr. Bill Davis interviews Dr. Julie Mayer Hunt and Dr. Bo Rochester from the ICA’s Council on Upper Cervical Care. They share how the[...]
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UCM 075: How Upper Cervical Philosophy Has Revolutionized Dr. Tim Kesemann’s Practice
UCM 075: How Upper Cervical Philosophy Has Revolutionized Dr. Tim Kesemann’s Practice
On Upper Cervical Philosophy In this UCM Podcast Dr. Bill Davis interviews Dr. Tim Kesemann from Odessa Missouri. They discuss how focusing on upper cervical philosophy has helped revolutionize his successful upper cervical practice. We[...]
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UCM 074: How Dr. Joe Perin Persevered from a Costco Janitor to a Thriving Upper Cervical Practitioner
UCM 074: How Dr. Joe Perin Persevered from a Costco Janitor to a Thriving Upper Cervical Practitioner
Dr. Bill Davis Interviews Dr. Joe Perin About his Journey to Becoming an Upper Cervical Practitioner In this UCM Podcast, Dr. Bill Davis interviews Dr. Joe Perin from Vancouver Washington. Dr. Joe shares about his[...]
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UCM 073: How One Word Has Changed Dr. Christina Meakim’s Practice and Life
UCM 073: How One Word Has Changed Dr. Christina Meakim’s Practice and Life
Dr. Bill Davis Interviews Dr. Meakim's about Her Practice and Life In this UCM Podcast, Dr. Bill Davis interviews Dr. Christina Meakim. She shares how the one-word concept and other books have made a dramatic[...]
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UCM 072: Building the Largest Chiropractic Practice in the World with Dr. Rob Schiffman
UCM 072: Building the Largest Chiropractic Practice in the World with Dr. Rob Schiffman
An Upper Cervical Marketing Podcast: Host Dr. Bill Davis Interviews Dr. Rob Schiffman In this Upper Cervical Marketing Podcast Dr. Bill Davis interviews Dr. Rob Schiffman about building the largest chiropractic practice in the world[...]
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UCM 071: Practicing in Foreign Countries and Using CBCT with Dr. Jake Hollowell
UCM 071: Practicing in Foreign Countries and Using CBCT with Dr. Jake Hollowell
An Upper Cervical Marketing Podcast: Host Dr. Bill Davis Interviews Dr. Jake Hollowell In this UCM Podcast, Dr. Bill Davis interviews Dr. Jake Hollowell about practicing on three different continents and using advanced imaging to help him[...]
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UCM 070: How Dr. Omar Clark Saw 150 New Patients His First Month in Practice
UCM 070: How Dr. Omar Clark Saw 150 New Patients His First Month in Practice
An Upper Cervical Marketing Podcast: Dr. Omar Clark Shares his Experience on His First Month of Practice. In this Upper Cervical Marketing Podcast Dr. Bill Davis interviews Dr. Omar Clark of Cape Coral Florida about[...]
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UCM 069: Mastering Day One and Day Two, Goalsetting and Marketing with Dr. George Gertner
UCM 069: Mastering Day One and Day Two, Goalsetting and Marketing with Dr. George Gertner
An Upper Cervical Marketing Podcast: Host Dr. Bill Davis Interviews Dr. George Gertner In this Upper Cervical Marketing Podcast Dr. Bill Davis interviews Dr. George Gertner of White Plains New York has a highly successful[...]
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