Upper Cervical Marketing System 8.0

Integrated Marketing for the Upper Cervical Practice

A fully comprehensive system to help you save time, increase collections, and love your marketing

Your time is important, and you shouldn’t have to worry about learning how to effectively do marketing and implement strategies. We will design and tailor an upper cervical specific integrated marketing system for you to attract qualified pre-educated new patients and provide tools for you to succeed in your internal marketing. This is the integrated internal, external, and digital marketing solution that you need in today’s digital world.

See what our clients have to say about working with us. Click Here
How It Works

Match your specific market
to the right UC marketing system

FEATURES
Clarify Your Message
Upper Cervical Specific Content and Focus
Customized Content and Branding
Website Heat Maps to Monitor Visitor Interactions
Monthly Newsletter
Online Review Generator
Custom Promotion of Practice Events
In-Office Educational Flyers
Database Reactivation Campaigns
Basic Website Editing and Management
Reach the Right People
Facebook and Instagram Ad Marketing
(Ad Spend not included)
Condition Specific Lead Ads
- 1 Whiteboard Video Ad
- 1 Doctor Video Ad
- 1 Video Testimonial Ad
Custom Designed Condition Specific Funnels
- Facebook ads
- Website Call to Actions within blogs 
- Landing Pages
- Thank You Pages with Consultation
- Request Call to Action
- Integrated Calendar for Leads to Book Online
- Email Autoresponder Follow-Up
- Campaigns to Nurture Leads
- Condition Specific UC eBooks
- Website Pop-Up Consultation
- Requests
- Website Chat Bot Automations
Follow Up Machine After Consult Request
- Automated Phone Call Notification 
  (Directly to Your Office)
- Email Notification
- Text the Marketing Qualified Lead
- Email the Marketing Qualified Lead
- Appointment Reminders for Booked  Appts
On and Off-site Search Engine Optimization (SEO) including:
- Directory Listing and Promotion on 
  Upper Cervical Awareness Website
- Review & Fix Major Online Directory Listings
- GMB Messaging Automation
- Search Engine Ranking Reports
Content Marketing including:
- Customized Longform UC Blog to Website
- Guest Longform Blog Post posted on Upper Cervical Awareness Website
Social Media Marketing
- Facebook Chatbot Marketing
- Social Media Posts and Monitoring (4/week)
- Condition Specific Infographics and Sharing
Video Marketing
- Customized Whiteboard Explainer Video
- Video Optimization and Promotion
  (Doctor & Testimonial)
Build Your Practice, Your Team, & YOU
Client Training Portal to Help You and Your Team Convert Marketing Qualified Leads to Patients
Sample Call Scripts and Call Cheat Sheet PDF's
6-month Custom UC Practice Marketing Plan and Calendar
- Internal Marketing
- External Marketing
- Digital Marketing
Staff Transparency and Accountability
- Call Tracking
- Call Recording
- Secret Shoppers
Upper Cervical Practice Master Academy 
All-Access Membership
Upper Cervical Practice Mastery Book eVersion
Expert & Personal Service
Dedicated Marketing Consultant
Monthly Marketing Review Calls (Monitor Progress and Strategize)
Marketing Dashboard for Easy Interaction with Your System and UCM
Fast Action Bonus: One Hour Practice Strategy Session with Dr. Bill Davis
Silver
Small Markets

Upper Cervical Specific Content and Focus
Customized Content and Branding
Website Heat Maps to Monitor Visitor Interactions
Monthly Newsletter
Online Review Generator
Custom Promotion of Practice Events
In-Office Educational Flyers
Database Reactivation Campaigns
Basic Website Editing and Management

Facebook and Instagram Ad Marketing (Ad Spend not included)
2
2 Condition Specific Lead Ads
- 1 Whiteboard Video Ad
- 1 Doctor Video Ad
- 1 Video Testimonial Ad
2
2 Custom Designed Condition Specific Funnels
- Facebook ads
- Website Call to Actions within blogs 
- Landing Pages
- Thank You Pages with Consultation
- Request Call to Action
- Integrated Calendar for Leads to Book Online
- Email Autoresponder Follow-Up
- Campaigns to Nurture Leads
- Condition Specific UC eBooks
- Website Pop-Up Consultation
- Requests
- Website Chat Bot Automations
Follow Up Machine After Consult Request
- Automated Phone Call Notification Directly to Your Office
- Email Notification
- Text the Marketing Qualified Lead
- Email the Marketing Qualified Lead
- Appointment Reminders for Booked Appointments
On and Off-site Search Engine Optimization (SEO) including:
- Directory Listing and Promotion on Upper Cervical Awareness Website
- Review & Fix Major Online Directory Listings
- GMB Messaging Automation
- Search Engine Ranking Reports
Content Marketing including:
- Customized Longform UC Blog to Website (every 3 months)
Once every 3 months
Once every 3 months
- Guest Longform Blog Post posted on UCA Website (every 3 months)
Social Media Marketing
- Facebook Chatbot Marketing
- Social Media Posts and Monitoring (4/week)
Once every 3 months
- Condition Specific Infographic Creation and Sharing (every 3 months)
Video Marketing
- Customized Whiteboard Explainer Video
up to 3 per month
- Doctor & Testimonial Video Optimization and Promotion (up to 3/month)

Client Training Portal to Help You and Your Team Convert Marketing Qualified Leads to New Patients
Sample Call Scripts and Call Cheat Sheet PDF's
6-month Custom UC Practice Marketing Plan & Calendar
- Internal Marketing
- External Marketing
- Digital Marketing
Staff Transparency and Accountability
- Call Tracking
- Call Recording
- Secret Shoppers
Upper Cervical Practice Master Academy All-Access Membership
Upper Cervical Practice Mastery Book eVersion

Dedicated Marketing Consultant
Monthly Marketing Review Calls (Monitor Progress and Strategize)
Marketing Dashboard for Easy Interaction with Your System and UCM
Fast Action Bonus: One Hour Practice Strategy Session with Dr. Bill Davis
GOLD
Small to Medium-Sized Markets

Upper Cervical Specific Content and Focus
Customized Content and Branding
Website Heat Maps to Monitor Visitor Interactions
Monthly Newsletter
Online Review Generator
Custom Promotion of Practice Events
In-Office Educational Flyers
Database Reactivation Campaigns
Basic Website Editing and Management

Facebook and Instagram Ad Marketing (Ad Spend not included)
3
2 Condition Specific Lead Ads
- 1 Whiteboard Video Ad
- 1 Doctor Video Ad
- 1 Video Testimonial Ad
3
2 Custom Designed Condition Specific Funnels
- Facebook ads
- Website Call to Actions within blogs 
- Landing Pages
- Thank You Pages with Consultation
- Request Call to Action
- Integrated Calendar for Leads to Book Online
- Email Autoresponder Follow-Up
- Campaigns to Nurture Leads
- Condition Specific UC eBooks
- Website Pop-Up Consultation
- Requests
- Website Chat Bot Automations
Follow Up Machine After Consult Request
- Automated Phone Call Notification Directly to Your Office
- Email Notification
- Text the Marketing Qualified Lead
- Email the Marketing Qualified Lead
- Appointment Reminders for Booked Appointments
On and Off-site Search Engine Optimization (SEO) including:
- Directory Listing and Promotion on Upper Cervical Awareness Website
- Review & Fix Major Online Directory Listings
- GMB Messaging Automation
- Search Engine Ranking Reports
Content Marketing including:
- Customized Longform UC Blog to Website (every 2 months)
Once every 2 months
Once every 2 months
- Guest Longform Blog Post posted on UCA Website (every 3 months)
Social Media Marketing
- Facebook Chatbot Marketing
- Social Media Posts and Monitoring (4/week)
Once every 2 months
- Condition Specific Infographic Creation and Sharing (every 3 months)
Video Marketing
- Customized Whiteboard Explainer Video
up to 4 per month
- Doctor & Testimonial Video Optimization and Promotion (up to 3/month)

Client Training Portal to Help You and Your Team Convert Marketing Qualified Leads to New Patients
Sample Call Scripts and Call Cheat Sheet PDF's
6-month Custom UC Practice Marketing Plan & Calendar
- Internal Marketing
- External Marketing
- Digital Marketing
Staff Transparency and Accountability
- Call Tracking
- Call Recording
- Secret Shoppers
Upper Cervical Practice Master Academy All-Access Membership
Upper Cervical Practice Mastery Book eVersion

Dedicated Marketing Consultant
Monthly Marketing Review Calls (Monitor Progress and Strategize)
Marketing Dashboard for Easy Interaction with Your System and UCM
Fast Action Bonus: One Hour Practice Strategy Session with Dr. Bill Davis
PLATINUM
Medium to Large-Sized Markets

Upper Cervical Specific Content and Focus
Customized Content and Branding
Website Heat Maps to Monitor Visitor Interactions
Monthly Newsletter
Online Review Generator
Custom Promotion of Practice Events
In-Office Educational Flyers
Database Reactivation Campaigns
Basic Website Editing and Management

Facebook and Instagram Ad Marketing (Ad Spend not included)
4
2 Condition Specific Lead Ads
- 1 Whiteboard Video Ad
- 1 Doctor Video Ad
- 1 Video Testimonial Ad
4
2 Custom Designed Condition Specific Funnels
- Facebook ads
- Website Call to Actions within blogs 
- Landing Pages
- Thank You Pages with Consultation
- Request Call to Action
- Integrated Calendar for Leads to Book Online
- Email Autoresponder Follow-Up
- Campaigns to Nurture Leads
- Condition Specific UC eBooks
- Website Pop-Up Consultation
- Requests
- Website Chat Bot Automations
Follow Up Machine After Consult Request
- Automated Phone Call Notification Directly to Your Office
- Email Notification
- Text the Marketing Qualified Lead
- Email the Marketing Qualified Lead
- Appointment Reminders for Booked Appointments
On and Off-site Search Engine Optimization (SEO) including:
- Directory Listing and Promotion on Upper Cervical Awareness Website
- Review & Fix Major Online Directory Listings
- GMB Messaging Automation
- Search Engine Ranking Reports
Content Marketing including:
- Customized Longform UC Blog to Website (every month)
Monthly
Monthly
- Guest Longform Blog Post posted on UCA Website (every 3 months)
Social Media Marketing
- Facebook Chatbot Marketing
- Social Media Posts and Monitoring (4/week)
Monthly
- Condition Specific Infographic Creation and Sharing (every 3 months)
Video Marketing
- Customized Whiteboard Explainer Video
up to 5 per month
- Doctor & Testimonial Video Optimization and Promotion (up to 3/month)

Client Training Portal to Help You and Your Team Convert Marketing Qualified Leads to New Patients
Sample Call Scripts and Call Cheat Sheet PDF's
6-month Custom UC Practice Marketing Plan & Calendar
- Internal Marketing
- External Marketing
- Digital Marketing
Staff Transparency and Accountability
- Call Tracking
- Call Recording
- Secret Shoppers
Upper Cervical Practice Master Academy All-Access Membership
Upper Cervical Practice Mastery Book eVersion

Dedicated Marketing Consultant
Monthly Marketing Review Calls (Monitor Progress and Strategize)
Marketing Dashboard for Easy Interaction with Your System and UCM
Fast Action Bonus: One Hour Practice Strategy Session with Dr. Bill Davis
DIAMOND
Large Markets

Upper Cervical Specific Content and Focus
Customized Content and Branding
Website Heat Maps to Monitor Visitor Interactions
Monthly Newsletter
Online Review Generator
Custom Promotion of Practice Events
In-Office Educational Flyers
Database Reactivation Campaigns
Basic Website Editing and Management

Facebook and Instagram Ad Marketing (Ad Spend not included)
6
2 Condition Specific Lead Ads
- 1 Whiteboard Video Ad
- 1 Doctor Video Ad
- 1 Video Testimonial Ad
6
2 Custom Designed Condition Specific Funnels
- Facebook ads
- Website Call to Actions within blogs 
- Landing Pages
- Thank You Pages with Consultation
- Request Call to Action
- Integrated Calendar for Leads to Book Online
- Email Autoresponder Follow-Up
- Campaigns to Nurture Leads
- Condition Specific UC eBooks
- Website Pop-Up Consultation
- Requests
- Website Chat Bot Automations
Follow Up Machine After Consult Request
- Automated Phone Call Notification Directly to Your Office
- Email Notification
- Text the Marketing Qualified Lead
- Email the Marketing Qualified Lead
- Appointment Reminders for Booked Appointments
On and Off-site Search Engine Optimization (SEO) including:
- Directory Listing and Promotion on Upper Cervical Awareness Website
- Review & Fix Major Online Directory Listings
- GMB Messaging Automation
- Search Engine Ranking Reports
Content Marketing including:
- Customized Longform UC Blog to Website (every month)
Monthly
Monthly
- Guest Longform Blog Post posted on UCA Website (every 3 months)
Social Media Marketing
- Facebook Chatbot Marketing
- Social Media Posts and Monitoring (4/week)
Monthly
- Condition Specific Infographic Creation and Sharing (every 3 months)
Video Marketing
- Customized Whiteboard Explainer Video
up to 5 per month
- Doctor & Testimonial Video Optimization and Promotion (up to 3/month)

Client Training Portal to Help You and Your Team Convert Marketing Qualified Leads to New Patients
Sample Call Scripts and Call Cheat Sheet PDF's
6-month Custom UC Practice Marketing Plan & Calendar
- Internal Marketing
- External Marketing
- Digital Marketing
Staff Transparency and Accountability
- Call Tracking
- Call Recording
- Secret Shoppers
Upper Cervical Practice Master Academy All-Access Membership
Upper Cervical Practice Mastery Book eVersion

Dedicated Marketing Consultant
Monthly Marketing Review Calls (Monitor Progress and Strategize)
Marketing Dashboard for Easy Interaction with Your System and UCM
Fast Action Bonus: One Hour Practice Strategy Session with Dr. Bill Davis
EMERALD
Large Competitive Markets

Upper Cervical Specific Content and Focus
Customized Content and Branding
Website Heat Maps to Monitor Visitor Interactions
Monthly Newsletter
Online Review Generator
Custom Promotion of Practice Events
In-Office Educational Flyers
Database Reactivation Campaigns
Basic Website Editing and Management

Facebook and Instagram Ad Marketing (Ad Spend not included)
8
2 Condition Specific Lead Ads
- 1 Whiteboard Video Ad
- 1 Doctor Video Ad
- 1 Video Testimonial Ad
8
2 Custom Designed Condition Specific Funnels
- Facebook ads
- Website Call to Actions within blogs 
- Landing Pages
- Thank You Pages with Consultation
- Request Call to Action
- Integrated Calendar for Leads to Book Online
- Email Autoresponder Follow-Up
- Campaigns to Nurture Leads
- Condition Specific UC eBooks
- Website Pop-Up Consultation
- Requests
- Website Chat Bot Automations
Follow Up Machine After Consult Request
- Automated Phone Call Notification Directly to Your Office
- Email Notification
- Text the Marketing Qualified Lead
- Email the Marketing Qualified Lead
- Appointment Reminders for Booked Appointments
On and Off-site Search Engine Optimization (SEO) including:
- Directory Listing and Promotion on Upper Cervical Awareness Website
- Review & Fix Major Online Directory Listings
- GMB Messaging Automation
- Search Engine Ranking Reports
Content Marketing including:
- Customized Longform UC Blog to Website (every month)
Monthly
Monthly
- Guest Longform Blog Post posted on UCA Website (every 3 months)
Social Media Marketing
- Facebook Chatbot Marketing
- Social Media Posts and Monitoring (4/week)
Monthly
- Condition Specific Infographic Creation and Sharing (every 3 months)
Video Marketing
- Customized Whiteboard Explainer Video
up to 5 per month
- Doctor & Testimonial Video Optimization and Promotion (up to 3/month)

Client Training Portal to Help You and Your Team Convert Marketing Qualified Leads to New Patients
Sample Call Scripts and Call Cheat Sheet PDF's
6-month Custom UC Practice Marketing Plan & Calendar
- Internal Marketing
- External Marketing
- Digital Marketing
Staff Transparency and Accountability
- Call Tracking
- Call Recording
- Secret Shoppers
Upper Cervical Practice Master Academy All-Access Membership
Upper Cervical Practice Mastery Book eVersion

Dedicated Marketing Consultant
Monthly Marketing Review Calls (Monitor Progress and Strategize)
Marketing Dashboard for Easy Interaction with Your System and UCM
Fast Action Bonus: One Hour Practice Strategy Session with Dr. Bill Davis

All programs based on a 6 month initial investment and month to month thereafter
Add a website to any of the above plans and we’ll take $700 off the cost of the site!

We understand the pain of losing valuable time and money… and what it can be like to hate your marketing. That’s why we specialize exclusively in upper cervical care and chiropractic online marketing.
Learn More
197 Woodland Pkwy
Suite 104 #844
San Marcos, CA 92069
Call: 877-252-1230
Donations to Upper Cervical Research
Copyright © 2021
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