At UCM Practice Growth Systems, our dedicated team is on a mission to help upper cervical chiropractors grow, scale, and thrive-so they can bring hope and healing to sick and suffering people. With a passion for impact and focus on results, we provide the strategies, support, and systems to ensure your practice's success.
Anthony was born in Davenport, Iowa, and moved to South Carolina in 2008 when his father pursued a doctorate in chiropractic. He began working in a chiropractic office in 2017, gaining hands-on experience in patient care and clinic operations. A mission trip to Guatemala deepened his passion for serving others and helped him develop Spanish-language skills.
After building a professional foundation in SaaS sales, logistics brokerage, and account management, Anthony felt called to return to chiropractic, where he now combines his diverse background with a commitment to helping people find relief and improved quality of life through upper cervical care.
Melissa has over 10 years of experience in the Upper Cervical Chiropractic community, serving in roles ranging from marketing and patient education to office management and admissions. Having worked in offices both with and without systems, she understands how proper systems allows offices to grow and help more patients live healthier, happier lives because of Upper Cervical care. Outside of work, she enjoys time with her husband and their three children.
Paola has a degree in Social Communication, focused on the audiovisual area. She has more than 9 years of experience in the sector and has worked with companies and organizations in the management of their social media channels and boosting their marketing and communication efforts.
Heather has a background in Sales and Customer Service from her time working in corporate America. She is also a certified graphic and web designer. She also has been learning the ins and outs of social media since 2008, when she owned her own freelance business. As Director of Operations and Administration, Heather applies her knowledge from these past roles and experiences to help our clients achieve remarkable results through the oversight of our operations team and internal administration. She is passionate about helping Upper Cervical doctors grow their practice and help sick and suffering people in their community.
Tony desires to serve others with passion and integrity. Graduating from Western Michigan University with a degree in marketing, management and business administration, he has strived to make a difference in the lives of others. From 2001 to 2016, Tony also obtained a degree in Biblical Studies, serving as a pastor. As part of the UCM team, he is excited to be helping sick and suffering people to experience the power of upper cervical care. As the Director of Client Success, Tony helps upper cervical practices grow and achieve remarkable client experiences and results through the oversight of our client success team.
Jessica Zamora has been the bookkeeper for Dr. Davis since 2010. She has enjoyed keeping her accounting skills sharp and keeping the books in order. She graduated with a Bachelor’s of Science in Business Administration in Accountancy from California State University San Marcos in 1997. Having worked as a Staff Accountant until her daughter was born in 2001, she took some time off from her career to raise the children and home school them.
Prior to coming to UCM, Summer worked as a marketing manager for the Navy. She is also a board member of a non-profit organization that brings outdoor recreational therapy and Quality of Life Programs to Disabled and Disadvantaged Children, Disabled Veterans and Wounded Service Members. Her goal is to increase awareness and knowledge of Upper Cervical Care and its benefits to those seeking natural solutions. Creating confidence, establishing trust and credibility in Upper Cervical Doctors and their specific practice techniques.
Isabel has been working as an online content writer since 2014. Before becoming a member of the UCM team, she produced online content on different niche topics for various businesses. Isabel has always found writing online content a meaningful way to help people searching for information and bridge information gaps, especially on rarely discussed topics. When she's not sitting at her desk on a typical workday, she spends time with her cats. She also finds great joy in making sweet baked treats and cooking heartwarming meals for her family and friends.
Jhon Vincent Arellano graduated in 2011 with a bachelor’s degree in Information Systems. He is a Front-end and WordPress developer with an eye for details and a passion for perfection. Prior to joining Upper Cervical Marketing Team Jhon worked as a software engineer for a tech software startup company in the Philippines since 2013. When he’s not coding, you’ll typically find him playing video games or listening to good music.
Stephanie graduated in 2014 with a bachelor’s degree in Information Technology. Since then she has worked in various industries learning the ins and outs of telemarketing, social media management, data collection, research, customer relationship management and lead generation. She loves being challenged in her work, adapting to innovations and learning new things. Joining the UCM team is like a dream come true. When not working online behind the scenes she loves adventure, dogs and music. She also enjoys spending time with family since they come first in her life.
Shiela has worked as an administrative assistant and lead generation specialist since graduating from college in 2019. She is excited to use her skills to help our various clients reach the sick and suffering people in their communities. Shiela has a passion for knowledge and is looking forward to learning various aspects of digital marketing. Outside of work, she spends a lot of time cooking and baking for her family. She is also a pet lover and likes to travel and experience different cultures.
Dr. Davis built a successful all-cash Upper Cervical Practice in Southern California utilizing the Internet and other marketing approaches. In 2011 he was injured in a mountain biking accident and was paralyzed leaving him unable to practice. In 2013 Dr. Davis formed UCM Practice Growth Systems for Upper Cervical Doctors to continue to make an impact worldwide for sick and suffering people who desperately need access to high-quality Upper Cervical Care. Our mission at UCM is to partner with Upper Cervical Specialists like you to bring hope and healing to sick and suffering people for the glory of God!
Ellen is a skilled visual artist with a knack for multimedia arts. Her unique blend of technical expertise and artistic flair allows her to bridge the gap between arts and technology. Her background in Information Technology helps her create designs that resonate with people, and communicate the language of technology. During her spare time, she likes to doodle, drink coffee, and play with her cats.
Daniela is a creative and dedicated individual with a passion for movies, problem-solving and embroidery. She excels at tackling challenges with innovative solutions and brings enthusiasm and insight to every project. Daniela values building meaningful connections and continuously seeks to grow and learn from others in her field.
Gabriela González is from Fusagasugá, Colombia, where she lives with her husband, young son, and three beloved pets. Family is her greatest source of motivation, inspiring her passion for helping others, embracing continuous learning, and pursuing both personal and professional growth. She is excited to bring her enthusiasm and dedication to the team.
Louzandy has years of experience in web design and wordpress development, creating websites that are user centric focused and developing products that give more value to the clients and its customers.
Having 17 years of experience in education, finance, and healthcare, Keisha brings a unique blend of strategic expertise and compassionate communication to the UCM team. As a former health insurance agent, she understands the vital link between clear systems and successful patient outcomes. Keisha is passionate about the UCM mission and is dedicated to ensuring every patient feels supported and inspired as they begin their journey toward health. Outside of work, she is a proud wife and mother who cherishes quality time with her son and is thrilled to contribute to a team that values both professional excellence and family.
Robyn Lloyd
Patient Booking Specialist
Robyn brings a wealth of customer service experience, a strong educational foundation, and a passion for helping others to the UCM team. Her international career has shaped her ability to connect with people from all walks of life, build meaningful relationships, and provide exceptional service with genuine warmth and care. With a natural gift for making people feel valued, heard, and supported, Robyn is dedicated to creating positive experiences and helping patients take the next step toward better health and wellness. Outside of work, Robyn is a proud mother who loves traveling, spending time with family, and making lasting memories with her son. Grounded in her faith and driven by a heart for serving others, she is excited to be part of UCM’s mission to bring hope and healing to those in need.
Sam earned a degree in Finance from the University of Georgia and brings experience in business, accounting, client service, daily operations, and digital marketing. He enjoys building relationships, understanding how businesses work, and helping clients achieve their goals. Outside of work, Sam enjoys playing music, hiking, and spending time outdoors.
David Roche is passionate about serving people with excellence and helping businesses and practices thrive. With more than five years of experience in client success and support, he is dedicated to building strong relationships, providing exceptional service, and helping others achieve their goals.
Outside of work, David is actively involved in serving at his local church in Florida. He enjoys spending quality time with his family, working out, and taking long walks.
UCM Practice Growth Systems (Upper Cervical Marketing) we specialize exclusively in helping Upper Cervical Practices grow through marketing strategies and practice growth coaching.
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